The Future of Allianz Stadium
The Rugby Football Union (RFU) has now submitted a planning application to Richmond Council to increase the number of non-sporting events, like concerts, that can be held at Allianz Stadium, Twickenham.
If approved, the application would allow Allianz Stadium to host more major non-sporting event days each year through a careful, phased approach, up to 8 Major Non-Sporting events comprising a total of 15 Major Non-Sporting Event Days per year. This would start with up to six in the first year and only increase if events are shown to be well managed.
The proposals would bring more world-class artists and entertainment to Twickenham, supporting local businesses, jobs and the wider visitor economy. They would also generate vital additional income to reinvest into Allianz Stadium and the future of rugby, helping fund stadium improvements and secure the long-term future of the venue and the game.
You can find out more about the proposals and the benefits they would deliver by reading our latest vision pack below, which was shared with residents in May 2026 ahead of submission. You can also visit our FAQs page for any questions related to our application.
The planning application
To understand what we have submitted in plain language, including agreed final event runs, maximum capacity and the review mechanism to increase the number of events we can hold, you can view the frequently asked questions on the planning application below or visit our FAQs page.
You can view the full planning application, including all relevant planning documents, on Richmond Council’s planning portal using reference number PA26/2057.
Thank you to everyone who took the time to take part in our consultation and engagement on hosting more non-sporting events at Allianz Stadium. Over the course of the consultation, we spoke with more than 2,600 local residents, stadium visitors and rugby fans.
If our planning application, which was submitted in June 2026, is approved, we would still require additional licensing approval to hold up to 8 Major Non-Sporting events comprising a total of 15 Major Non-Sporting Event Days per year. We would look to continue discussions with Richmond Council to update the license following the approval of this planning application.
Why this matters
Our proposals to host more non-sporting events at Allianz Stadium, Twickenham will deliver significant benefits.
For our neighbours:
1,000 tickets reserved for local residents, with priority pre-sale access to the world’s biggest events
A new Facility Fee, generating up to £1m a year from a £1 ticket levy, invested directly into event day operations and local improvements
Free use of stadium spaces for community groups, with at least 30 free bookings every year
For the area
Increasing spending locally by £28.5 million, helping support shops, bars, restaurants and hotels across Richmond and Hounslow
Creating over 400 new full time equivalent job opportunities for residents in Richmond and Hounslow
Increasing new train services, wider transport improvements and event-day management
Supporting the Richmond Growth Plan by boosting local economic growth and strengthening the borough’s position as a destination for culture
For the economy:
Generating an associated £86 million in Gross Value Added (GVA) for the UK economy through new event spending
Generating a further £71 million in local spend across the London economy
Responding to the London Growth Plan by growing London’s role as a visitor destination through the creation of new event venues outside of the city centre
For Rugby:
Enabling over £500 million of investment into rugby over the next five years, supporting the game from grassroots to elite
Helping grow the sport, with a target of 50,000 new players
Diversifying our fan base with an additional 500,000 fans
Securing funding to upgrade Allianz Stadium, improving the experience for fans, and supporting England’s national teams
Our latest vision
Key documents
get in touch
